{"id":552,"date":"2017-05-13T09:24:35","date_gmt":"2017-05-13T07:24:35","guid":{"rendered":"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/?p=552"},"modified":"2017-05-13T11:02:26","modified_gmt":"2017-05-13T09:02:26","slug":"das-war-die-gfwm17","status":"publish","type":"post","link":"https:\/\/www.isabellgru.eu\/index.php\/2017\/05\/13\/das-war-die-gfwm17\/","title":{"rendered":"Social Media f\u00fcr die #GfWM17"},"content":{"rendered":"<p>Am\u00a012.5.2017 hat die #GfWM17 stattgefunden, das Regionaltreffen f\u00fcr die Gesellschaft f\u00fcr Wissensmanagement! Mein Studiengang MAWM16, Master Angewandtes Wissensmanagement 2016, hat die GfWM17 seit Beginn des Semesters organisiert. Gestern war schlie\u00dflich Show-down!<\/p>\n<h2>#GfWM17 Organisations-Team<\/h2>\n<p>In der Organisation waren wir in verschiedene Team aufgeteilt: Koordination, Ablauf, Marketing und Social-Media. Ich war Teil des Social Media Teams, gemeinsam mit J\u00fcrgen Setnicka, Philipp Hann und Marcela Torres.<\/p>\n<div id=\"attachment_553\" style=\"width: 310px\" class=\"wp-caption alignnone\"><a href=\"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/index.php\/2017\/05\/13\/das-war-die-gfwm17\/gfwm17team\/\" rel=\"attachment wp-att-553\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-553\" class=\"size-medium wp-image-553\" src=\"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/wp-content\/uploads\/2017\/05\/GfWM17Team-300x169.jpg\" alt=\"GfWM17Team\" width=\"300\" height=\"169\" srcset=\"https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/GfWM17Team-300x169.jpg 300w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/GfWM17Team.jpg 480w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-553\" class=\"wp-caption-text\">GfWM17Team &#8211; That&#8217;s us! \ud83d\ude42<\/p><\/div>\n<h2>Social Media f\u00fcr GfWM17<\/h2>\n<div id=\"attachment_554\" style=\"width: 235px\" class=\"wp-caption alignright\"><a href=\"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/index.php\/2017\/05\/13\/das-war-die-gfwm17\/socialmediaig1\/\" rel=\"attachment wp-att-554\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-554\" class=\"size-medium wp-image-554\" src=\"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/wp-content\/uploads\/2017\/05\/SocialMediaIG1-225x300.jpg\" alt=\"GfWM17 Social Media\" width=\"225\" height=\"300\" srcset=\"https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/SocialMediaIG1-225x300.jpg 225w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/SocialMediaIG1-768x1026.jpg 768w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/SocialMediaIG1-767x1024.jpg 767w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/SocialMediaIG1.jpg 1114w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a><p id=\"caption-attachment-554\" class=\"wp-caption-text\">GfWM17 Social Media &#8211; Danke an Annette Hexelschneider f\u00fcr das Foto!<\/p><\/div>\n<p>Der Schwerpunkt im Social Media waren Facebook und Twitter. Vereinzelt habe ich auch auf Linkedin, Google+ und Instagram Inhalte geteilt, um die Reichweite zu erh\u00f6hen. Im Vorfeld haben wir in den sozialen Netzwerken Informationen und Teaser geteilt. \u00a0Dabei war <a href=\"https:\/\/www.facebook.com\/events\/282016988897090\/\">das erstellte Facebook-Event<\/a> besonders relevant: \u00a0Dort haben wir alle neuen Informationen zur GfWM17 zur Einstimmung auf das Event geteilt.<\/p>\n<h3>Welche Inhalte wurden vorab geteilt?<\/h3>\n<ul>\n<li>Teaser zum Event (zB. Selfie vom Team, Links zu interessanten\u00a0Blogposts, etc)<\/li>\n<li>Informationen zum Event (Ort, Zeit, Programm, Inhalte, Anmeldung)<\/li>\n<li>Informationen zu den Vortragenden (+ Visualisierung\/ Bildaufbereitung im #GfWM17-Stil von Marcela Torres)<\/li>\n<li>2 Trailer auf Youtube (gestaltet von Marcela Torres)<\/li>\n<\/ul>\n<h3>Was ist w\u00e4hrend der GfWM17-Veranstaltung Social-Media-m\u00e4\u00dfig passiert?<\/h3>\n<div id=\"attachment_560\" style=\"width: 310px\" class=\"wp-caption alignright\"><a href=\"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/index.php\/2017\/05\/13\/das-war-die-gfwm17\/bildschirmfoto-2017-05-13-um-10-04-48\/\" rel=\"attachment wp-att-560\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-560\" class=\"size-medium wp-image-560\" src=\"http:\/\/imbstudent.donau-uni.ac.at\/isabellgru\/wp-content\/uploads\/2017\/05\/Bildschirmfoto-2017-05-13-um-10.04.48-300x136.png\" alt=\"Livestreaming bei der GfWM17\" width=\"300\" height=\"136\" srcset=\"https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/Bildschirmfoto-2017-05-13-um-10.04.48-300x136.png 300w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/Bildschirmfoto-2017-05-13-um-10.04.48-768x347.png 768w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/Bildschirmfoto-2017-05-13-um-10.04.48-1024x463.png 1024w, https:\/\/www.isabellgru.eu\/wp-content\/uploads\/2017\/05\/Bildschirmfoto-2017-05-13-um-10.04.48.png 1177w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-560\" class=\"wp-caption-text\">Livestreaming bei der GfWM17<\/p><\/div>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><a href=\"https:\/\/www.facebook.com\/events\/282016988897090\/\">Live-Stream auf im Facebook-Event<\/a> von J\u00fcrgen Setnicka (Profi-\u00dcbertragung!)\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Livestream:Live-Stream auf Twitter von Marcela (via Periscope)\u00a0<a href=\"https:\/\/twitter.com\/hashtag\/GfWM?src=hash\">#GfWM<\/a> 17 Go live!! <a href=\"https:\/\/t.co\/bwe4ZtJ0gH\">https:\/\/t.co\/bwe4ZtJ0gH<\/a>\u00a0\u2014 Marcela Torres (@martor23) <a href=\"https:\/\/twitter.com\/martor23\/status\/863035254407184385\">12. Mai 2017<\/a>\u00a0\u00a0<script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<li>Twitter-Gewitter von mir: Twitter-Liveticker zu den Vortr\u00e4gen, Fotos &amp; Stimmung geteilt auf #GfWM17, siehe Twitter-Story unten.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li>Photos von Philipp Hann<\/li>\n<\/ul>\n<h3>Was passiert nach der GfWM17?<\/h3>\n<ul>\n<li>Twitter-Story auf Storify (siehe unten)<\/li>\n<li>Foto-R\u00fcckblick (Fotos von Philipp Hann)<\/li>\n<li>Blogposts mit R\u00fcckblick, Reflexion<\/li>\n<\/ul>\n<h2>Reflexion<\/h2>\n<p>Schwierig war oftmals der Informationsfluss &#8211; Eine gute Vernetzung mit den verschiedenen Orga-Gruppen ist eine wichtige Voraussetzung f\u00fcr eine gute Social Media Betreuung. Der Content kommt aus den Orga-Gruppen, die Gestaltung, Visualisierung, das Texten &#8211; das kommt aus dem Social Media Team.<\/p>\n<p>Insgesamt war die GfWM17 eine sch\u00f6ne Erfahrung: Der Zusammenhalt und die Zusammenarbeit im Team war unkompliziert und reibungslos. Ein teilweise hoher Koordinationsaufwand, aber die meisten Mitglieder waren gut und rasch erreichbar. Die GfWM17 hat den Teamgeist von MAWM16 definitiv gest\u00e4rkt.<\/p>\n<h2>Die Twitter-Story via Storify<\/h2>\n<div class=\"storify\"><iframe loading=\"lazy\" src=\"\/\/storify.com\/IsabellGru\/gfwm17-der-ruckblick\/embed?border=false\" width=\"100%\" height=\"750\" frameborder=\"no\"><\/iframe><script src=\"\/\/storify.com\/IsabellGru\/gfwm17-der-ruckblick.js?border=false\"><\/script><noscript>[<a href=\"\/\/storify.com\/IsabellGru\/gfwm17-der-ruckblick\" target=\"_blank\">View the story &#8220;#GfWM17 &#8211; Der R\u00fcckblick&#8221; on Storify<\/a>]<\/noscript><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Am\u00a012.5.2017 hat die #GfWM17 stattgefunden, das Regionaltreffen f\u00fcr die Gesellschaft f\u00fcr Wissensmanagement! Mein Studiengang MAWM16, Master Angewandtes Wissensmanagement 2016, hat die GfWM17 seit Beginn des Semesters organisiert. Gestern war schlie\u00dflich Show-down! #GfWM17 Organisations-Team In&#46;&#46;&#46;<\/p>\n","protected":false},"author":3,"featured_media":554,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[60,62,83,111],"tags":[113,114,109,64,112,89],"class_list":["post-552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-german","category-knowmanag","category-projects","category-social-media","tag-fh-burgenland","tag-gfwm","tag-gfwm17","tag-mawm","tag-social-media","tag-wissensmanagement"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.1 - 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